From “STOP, LOOK, LISTEN”, 1915
Words and Music by Irving Berlin.
Copyright ©10 Dec 1915.
Sheet Music from the collection of Michael Deatz.
The sheet music:
Accompaniment by James Pitt-Payne:
Lyrics
- Barnum and Bailey were wonderful showmen
In the theatrical world there are no men
Who would claim to be their equal
And the sequel was
They made the “tin,” packed them in ev’ry season
I know it well and I’ll tell you the reason
They were a pair of handbill throwers
Horn blowers
You must talk about yourself
Or they’ll put you on the shelf
Refrain:
Blow your horn
Let ’em know you’re comin’
Blow your horn
That’ll start ’em hummin’
Just make a whole lot of noise
The only way to collar ev’ry dollar
Is to holler, Mister Barnum said
Ev’ry other minute, there’s another one born
You’ll strike it just like Barnum
Make ’em like it, Gosh darn ’em
Yell out, you’ll sell out
If you’ll only blow your horn
- Some people argue against advertising
How they can feel as they do is surprising
I’m a walking eight sheet poster, I’m a boaster
The red, white and blue and its value was doubted
Till Georgie Cohan started singing about it
Now, everyone who was against it
Commenced it
You will be a household word
If you just make yourself heard
Sung here by Laurence Rubenstein: